Guhitamo uwihatiye utanga isoko ryamarima yamakara ni ngombwa. Nizera ko ubuziranenge bwibicuruzwa, ibiciro, utanga isoko yizewe, kandi serivisi zabakiriya ni ibintu byingenzi ugomba gusuzuma. Utanga isoko yizewe yemeza neza ubuziranenge buhamye kandi butangiwe mugihe. Amakaramu yo mu rwego rwo hejuru yerekana umukoresha kunyurwa no kubaka ikizere. Ibiciro nabyo, ariko ntibigomba guteshuka ku bwiza. Utanga isoko yemeza urunigi ruhamye, mugihe serivisi nziza y'abakiriya ikemura ibibazo byihuse. Impamyabumenyi nka BSCI na FSC irashobora kwerekana utanga isoko azwi. Mu kwibanda kuri izi ngingo, ndemeza ko ubucuruzi bwanjye butera imbere nibicuruzwa byiza.

ABAFATANYIJE

• Shyira imbere ubuziranenge bwibicuruzwa mugihe uhitamo utanga isoko; Amakaramu yo mu rwego rwo hejuru yerekana kunyurwa nabakiriya no kwizerana.
• Kora neza ubushakashatsi ukoresheje ububiko bwubuyobozi nubucuruzi byerekana kumenya abatanga isoko bizewe no gusuzuma amaturo yabo.
• Gusaba ingero zishobora gutanga ibishobora gusuzuma ink ubukana, inzererezi zamabara, no kuramba mbere yo gufata icyemezo.
• Reba ibyemezo bitanga umusaruro, nka iso, kugirango uhimbane ibipimo ngenderwaho n'umutekano.
• Gusesengura ibiciro n'amagambo witonze, wibande ku giciro cyo guhatanira no gusobanukirwa byibuze amategeko (moqs) gucunga ibarura neza.
• Shimangira akamaro ka serivisi nziza zabakiriya; Itumanaho risobanutse na nyuma yo kugurisha ni ngombwa kugirango utangaze neza.
• Sobanukirwa nubwoko butandukanye bwamato yicyatsi biboneka kuri cater kubikenewe bitandukanye byabakiriya nibyo bakunda.

Kumenya ibyo ukeneye

Mugihe uhisemo utanga ibicuruzwa byinshi kuri pisineter, nzabanza kumenya ibyo nakeneye. Iyi ntambwe iremeza ko nhitamo ibicuruzwa bihuza intego zubucuruzi no guhitamo abakiriya. Gusobanukirwa ubwoko bwamayeri yamashusho hamwe nubuziranenge bwabo bimfasha gufata ibyemezo byuzuye.

Ubwoko bwa picles

Amakaramu yerekana amakaramu aje muburyo butandukanye, buriwese akorera intego zitandukanye. Ndashakisha ayo mahitamo kugirango nshake neza kubakiriya banjye:

• THISELIkaramu: Guhitamo guhuza ibisanzwe bintegurira gukora imirongo yagutse kandi ifunganye, bigatuma ari byiza kwerekana no gushushanya ingano zitandukanye.
• Impapuro ebyiri: Ibi guhuza ibimenyetso byerekana kandi birenga mu ikaramu imwe, bituma habaho guhinduka hagati ya annotation hamwe namabara. Batanga guhinduka noroshye.
• Gel-ashingiye kuri wino: Ibi nibyiza kwirinda gutsinda, cyane cyane kumurongo woroshye nka glossy cyangwa impapuro. Batanga ubwishingizi buhebuje batagase.
• Ikaramu: Kugaragaza Fluorescent Ink na Chisel Impamyabumenyi, aba Hirahirsters Zitanga Byihuta-Kuma Kwinjira Byihuse kandi bikwiranye na wino, bikwiranye n'imirongo yagutse cyangwa ifunganye.
• Gel pitrimiars: Guhitamo kwambere kubakoresha Ikaramu, aba bamateka bazengurukaga inama zibimenyetso binini kandi ntibiremeza ko nta gusiga.

Mugusobanukirwa ubu bwoko, ndashobora kugaburira gutandukanye nabakiriya nibyo bakunda.

Ibipimo byiza

Ubuziranenge ni premount mugihe uhitamo amakaramu yerekana amakaramu. Nashyize imbere ibicuruzwa byateguwe kutava amaraso no kudasiba, kubuza isura nziza kandi yumwuga. Kurenza urugero rwibimenyetso byimurwango bituma abakoresha banyuzwe no kubaka ikizere nabakiriya banjye. Ndatekereza kandi guhuza amakaramu, nkuko ibi byongera agaciro kubicuruzwa. Kurugero, theBibiriIkirango cyibanda ku gutanga ibicuruzwa byiza kandi bihendutse, bihuza nibyo twiyemeje gutanga ibyiza kubakiriya banjye.

Mu kumenya ibyo nkeneye no gusobanukirwa ubwoko nubuziranenge bwibiro byerekana amashusho yerekana, nshobora gufata ibyemezo byuzuye bifasha ubucuruzi bwanjye no guhaza abakiriya banjye.

Gukora ubushakashatsi kubishobora gutanga

Kubona utanga isoko yinyamanswa yerekana amakaramu arasaba ubushakashatsi bunoze. Nibanze ku modoka ebyiri zingenzi: Ububiko bwa interineti nubucuruzi bwerekana cyangwa kohereza. Ubu buryo bumfasha gukusanya amakuru yingirakamaro yerekeye abatanga isoko no gufata ibyemezo byuzuye.

Ububiko bwa interineti

Ubuyobozi kumurongo bukora nkibikoresho byuzuye byo kumenya ibishobora gutanga ibishobora gutanga. Nkoresha ibihuru nka alibaba, Thomasnet, hamwe ninkomoko yisi yose yo gucukumbura abatanga isoko. Ubuyobozi butanga imyirondoro irambuye, harimo amaturo yibicuruzwa, amateka yisosiyete, nabakiriya. Mugusuzuma iyi myirondoro, ndashobora gusuzuma icyizere no kwizerwa kwa buri mutanga.

• Urutonde rwibicuruzwa: Ndashaka abatanga isoko batanga ubwoko butandukanye bwikaramu. Uku gutandukanya neza ko nshobora kuzuza ibyo abakiriya banjye bakeneye.
• Isubiramo ryabakiriya: Gusubiramo Gusoma bimfasha kumva ibyabaguzi byabandi baguzi. Ibitekerezo byiza akenshi byerekana ubwitange bwubwiza na serivisi.
• Ibitekerezo: Ububiko bwinshi buranga amanota ashingiye ku kunyurwa nabakiriya. Ibipimo byinshi byerekana utanga isoko.

"Akamaro ko serivisi zabakiriya no gutanga ingero z'umuntu ntizishobora gutera imbere."Ibikoresho byo guhanga. Ubu bushishozi bushimangira agaciro ko guhitamo abatanga abaguzi bashyira imbere abakiriya.

Ubucuruzi bwerekana no kohereza

Kwitabira ibiganiro byubucuruzi bitanga amahirwe meza yo guhuza nabatanga imbonankubone. Nsuye ibyabaye nkamakosa ya kanti kandi impapuro zo kuvumbura abatanga bashya kandi basuzuma ibicuruzwa byabo. Iyi mikoranire iranyemerera kubaza ibibazo no gupima ubuhanga bwo gutanga isoko no kwizerwa.

• Imyigaragambyo y'ibicuruzwa: Kubyerekana ubucuruzi, ndashobora kubona imyigaragambyo y'ibicuruzwa. Ubunararibonye bwamaboko bumfasha gusuzuma ubuziranenge nimikorere ya picka.
• Amahirwe yo guhuza: Kwishora hamwe numwuga winganda na bagenzi bacu akenshi biganisha ku kubohereza agaciro. Ibyifuzo biva mu masoko yizewe binyobora kuri njye kubitanga byizewe.

Greewill PlusYerekana akamaro ko gusuzuma "ubuziranenge bwibicuruzwa, igiciro, nyuma yo kugurisha, no kwagura" mugihe uhisemo uwatanze isoko. Ibi bintu bigira uruhare rukomeye mubikorwa byanjye byo gufata ibyemezo.

Mugutanga ububiko bwa interineti no kwitabira ibiganiro byubucuruzi, mkusanya amakuru yingenzi yerekeye abashobora gutanga ibishobora gutanga. Ubu bushakashatsi buramfasha guhitamo abafatanyabikorwa bahuriza hamwe intego zubucuruzi kandi bazemeza ko itangwa ryimibare yo hejuru cyane kubakiriya banjye.

Gusuzuma ibyangombwa bitanga ibyangombwa

Iyo nsuzumye ibishobora gutanga amakaramu yerekana amakaramu, nibanda ku bunararibonye n'icyubahiro cyabo. Ibi bintu bimfasha kumenya niba utanga isoko ashobora kubahiriza ubucuruzi bwanjye neza.

Uburambe n'icyubahiro

Nashyize imbere abatanga ibicuruzwa byagaragaye mu nganda. Inararibonye zihuye akenshi zifite inzira zitunganijwe kandi zumva cyane ibyifuzo byisoko. Kurugero,BibiriIfite imyaka irenga 20 yubucuruzi, inyizeza ubushobozi bwabo bwo gutanga ibicuruzwa byiza buri gihe. Imirongo yabo yagutse hamwe no kumenya isi yose byerekana ko biyemeje kuba indashyikirwa.

Izina kandi rifite uruhare rukomeye. Ndashaka abatanga ibitekerezo bifite ibitekerezo byiza byabakiriya hamwe nibimenyetso byinshi. Icyubahiro cyiza akenshi cyerekana kwizerwa no kwizerwa.Volza, kurugero, kunezererwa nabakiriya barenga 25.000 hamwe nibigo bikaze bigisha inama, byerekana ko bizewe kumasoko. Muguhitamo abatanga isoko nicyubahiro, nemeza ko abafatanyabikorwa banjye baringirwa.

Impamyabumenyi no kubahiriza

Impamyabumenyi itanga umwanya winyongera kubijyanye nibicuruzwa bifite ireme n'umutekano. Ndashaka abatanga isoko hamwe nicyemezo gikwiye, nka iso, byerekana ko bakurikiza amahame mpuzamahanga meza.Bibirini Iso-yemejwe, iremeza ko amakaramu yabo yo hejuru atanga ubwiza buhoraho, bucakara. Iri tegeko riranyizeza ko ibicuruzwa byabo byujuje ibyangombwa byiza.

Kubahiriza amabwiriza yinganda ni ngombwa kimwe. Ndagenzura ko abatanga isoko bakurikiza ibisabwa kugirango bamenyekanishwe, bifasha kwirinda ibibazo byemewe no gukora umutekano wibicuruzwa. Muguhitamo abatanga isoko bashyira imbere ibyemezo no kubahiriza, ndahuye nubucuruzi bwanjye nabafatanyabikorwa biyemeje kubungabunga amahame yo murwego rwo hejuru.

Mugusuzuma neza ibyangombwa bitanga ibitekerezo, nakoze ibyemezo bifatika bishyigikira intego zanjye zubucuruzi no kwemeza itangwa ryimibare yo hejuru cyane kubakiriya banjye.

Gusuzuma ubuziranenge bwibicuruzwa

Iyo nsuzumye ireme ryamakaramu yerekana, mfata inzira. Kugenzura niba ibicuruzwa byujuje ibipimo byanjye ari ngombwa kugirango ukomeze kunyurwa no kwizerana. Nibanze ku ngamba ebyiri zingenzi: gusaba ingero no gukora ibizamini bya gatatu.

Gusaba ingero

Gusaba ingero nintambwe yingenzi mugusuzuma ubuziranenge bwibicuruzwa. Ndagera kubashobora gutanga abatanga kandi basaba ingero z'umubiri zikaramu yabo. Ibi bituma ngenzura ibicuruzwa biboneye no kumenya niba byujuje ibiteganijwe. Mugusuzuma ingero, ndashobora gusuzuma ibintu nkinkingi ya ink, inzererezi zamabara, no kuramba.

• Ink: Ndagenzura niba wino itemba neza adasimbuka cyangwa akandagira. Urupapuro ruhoraho rwindege rutuma uburambe bwo kwandika bushimishije kubakoresha.
• Vibrancy: Ndasuzuma umucyo no gusobanuka kw'amabara. Amabara ya vibrant yongera kugaragara kubisobanuro byagaragaye, byoroshye gusoma.
• Kuramba: Ndagerageza amakaramu yerekana kuramba. Ikaramu iramba ihanganye ikoreshwa kenshi utuka cyangwa gutakaza imikorere yabo.

The THE.Ikipe yo guhagarika. Ubu buryo burampa icyizere mubicuruzwa byanyuma kandi binsubiza ko mpare ibyiza kubakiriya banjye.

Ikizamini cya gatatu

Usibye gusaba ingero, ndatekereza kandi kwipimisha. Kwipimisha kwigenga bitanga isuzuma ritabiryororwa ryamashyi yerekana amashusho. Ndafatanya nibigo bigamije kwipimisha kugirango ngenzure ibipimo byibicuruzwa hamwe byumutekano.

• Kwipimisha: Ndemeza ko amashyi yerekana neza yitwara neza mubihe bitandukanye. Ibi bikubiyemo kugerageza kwikuramo sludge hamwe no gukama vuba.
• Ibipimo by'Umutekano: Ndemeza ko ibicuruzwa byubahiriza amategeko y'umutekano. Iyi ntambwe ni ngombwa kugirango igaragaze ko amakaramu yerekana umutekano kubakoresha bose, harimo nabana.

Muguhuza ibyifuzo byintangarugero hamwe no kwipimisha abandi, nguka neza ubuziranenge bwibicuruzwa. Ubu buryo bwo gusuzuma neza buramfasha guhitamo amakaramu ahuza nubwitange bwanjye bwo kuba indashyikirwa no kunyurwa nabakiriya.

Kugereranya ibiciro n'amagambo

Iyo mpimye utanga ibicuruzwa byinshi kugirango amakaramu yerekana amashusho, nitondera cyane kubiciro namagambo. Ibi bintu bigira ingaruka ku buryo bunini inyungu zubucuruzi bwanjye hamwe nuburyo bukora. Mugusesengura ubwitonzi neza no gusobanukirwa byibuze (moqs) no kumenyesha ko mfata ibyemezo byuzuye bihuza nintego zubucuruzi.

Gusesengura ibiciro

Isesengura ryamafaranga nintambwe ikomeye muguhitamo utanga isoko. Ndagereranya ibiciro nabatanga isoko batandukanye kugirango babone amasezerano meza atabangamiye ku bwiza. Ni ngombwa gusuzuma igiciro no gutanga umusaruro wibicuruzwa mugihe ufata icyemezo. Ibiciro bike birasa nkaho ari byiza, ariko rimwe na rimwe byerekana ibicuruzwa byo hasi. Nashyize imbere abatanga isoko batanga ibiciro byo guhatanira mugihe babungabunze amahame yo hejuru.

• Ibiciro bitandukanye: Ibiciro mubice byinshi birashobora gutandukana kubera ibintu nkinterapo, umubano nabakora, hamwe nigipimo cy'ivunjisha. Ndabizirikana kugirango numve impamvu zitera itandukaniro ryibiciro.
• Umubano muremure: Kubaka umubano muremure numucuruzi ushobora gufasha kubiciro biri hasi. Kwizera nubudahemuka akenshi biganisha ku masezerano meza nibitekerezo byihariye.

Impuguke mu nganda zivuga iti: "Abaguzi batandukanye batanga ibiciro bitandukanye, Moqs, no KwishuraIbikoresho byo guhanga. Ubu bushishozi bwerekana akamaro ko gusesengura bihagije muguhitamo abatanga isoko.

Umubare ntarengwa wa gahunda (moqs) no kwishyura

Gusobanukirwa moqs no kwishyura ni ngombwa kugirango ucunge ibarura namafaranga. Ndasuzuma izi ngingo kugirango bamenye neza mubucuruzi bwanjye nubushobozi bwanjye.

• Moqs: Abatanga isoko, nkaKubyara, tanga Gel Visightters hamwe na moq yo hasi ku giciro cyumvikana. Ihitamo rihutira ibigo nkeneye gushyira amabwiriza mugihe gito. Ntekereza moqs yitonze kugirango birinde kugenzura no gucunga neza intangaru.
• AMABWIRIZA YO KWISHYURA: Nsubiramo amagambo yo kwishyura kugirango babone ingamba zanjye zimari. Amahitamo yo kwishyura byihuse, nkibihe byokwishura cyangwa kugabanyirizwa kwishyura hakiri kare, birashobora kugirira akamaro imicungire yanjye.

Mugusesengura ikiguzi no gusobanukirwa MoQS no ku rwego rwo kwishyura, nfata ibyemezo bifatika bishyigikira imikurire yubucuruzi yanjye nuburambo. Ubu buryo butuma nfatana nabatanga isoko batanga agaciro keza nibindi bikenewe Ikaramu yanjye.

Serivise y'abakiriya

Serivise y'abakiriya igira uruhare runini mubikorwa byanjye byo gufata ibyemezo mugihe uhitamo utanga isoko ryinshi. Nibanze ku bintu bibiri by'ingenzi: itumanaho n'inkunga, na nyuma yo kugurisha. Ibi bintu byemeza ubufatanye bwiza kandi bunoze hamwe nabatanga isoko.

Itumanaho n'inkunga

Itumanaho ryiza ningirakamaro mumibanire yatsinze. Nashyize imbere abatanga isoko batanze itumanaho risobanutse kandi ryihuse. Ibi bimfasha gukemura ibibazo byose cyangwa ibibazo vuba. Nshakisha abatanga isoko batanga imiyoboro myinshi yo gutumanaho, nka imeri, terefone, no kuganira. Ubu bwoko butandukanye butuma nshobora kubageraho byoroshye igihe cyose nkeneye ubufasha.

• Kwitabira: Ndaha agaciro abatanga gusubiza bidatinze kubaza. Ibisubizo byihuse byerekana ubwitange bwo kunyurwa nabakiriya.
• Gusobanuka: Itumanaho risobanutse rimfasha kumva amakuru y'ibicuruzwa, ibiciro, n'amagambo. Iyi mirimo yubaka kwizerana no kwiringira utanga isoko.

"Itumanaho ryiza ni ikiraro hagati y'urujijo no kumvikana."Nat Turner. Aya magambo ashimangira akamaro ko gushyikirana neza mubucuruzi bwubucuruzi.

Serivise yo kugurisha

Nyuma yo kugurisha ni ngombwa kugirango ukomeze umubano mwiza nabatanga isoko. Ndashaka abaguzi batanga inkunga yuzuye na nyuma yo kugura irangiye. Ibi byemeza ko ibibazo byose nibicuruzwa byakemuwe neza.

• Gukemura ibibazo: Nkunda abatanga ibicuruzwa cyangwa ibinyuranye byihuse. Ubu buryo bworoshye bugabanya guhungabana mubikorwa byanjye byubucuruzi.
• Uburyo bwo gutanga ibitekerezo: Ndashimira abatanga isoko bashishikarizwa ibitekerezo. Ibi binyemerera gusangira ibyakubayeho no kwerekana iterambere, kurera ubufatanye bufatanye.

Mu kwibanda ku itumanaho n'inkunga, na nyuma yo kugurisha, ndemeza ko ubucuruzi bwanjye bwakira serivisi nziza ishoboka kubatanga. Uku kwitondera serivisi zabakiriya zongera uburambe bwanjye muri rusange kandi bigira uruhare mu gutsinda kubucuruzi bwanjye bwo kwerekana.

Guhitamo neza utanga isoko yo kwerekana amashusho yerekana ibipimo byinshi byingenzi. Nibanze kubicuruzwa bifite ireme, ibiciro, utanga isoko yizewe, na serivisi zabakiriya. Ibicuruzwa byiza-bifatika byerekana ko abakiriya banyuzwe. Ibiciro byo guhatanira bishyigikira inyungu zubucuruzi. Abatanga isoko ryizewe bakomeza urunigi ruhamye. Serivise nziza y'abakiriya ikemura ibibazo neza. Ndagutera inkunga yo gushyira mubikorwa ibi bipimo muburyo bwo gutoranya. Ubu buryo buragufasha kubona utanga isoko ihuza intego zawe zubucuruzi kandi ikemeza ko itangwa rya Hejuru-Notch kumubiri.

Ibibazo

Niki Nakagombye gusuzuma mugihe gihitamo utanga ibicuruzwa byinshi kuri pisinerter?

Nibanze kubintu byinshi byingenzi. Ubuziranenge bwibicuruzwa ni ngombwa. Amakaramu yo hejuru yongera umukoresha kunyurwa. Ibiciro. Ndashaka ibiciro byapiganwa nta kurobanuka. Utanga isoko yizewe yemerera urunigi ruhamye. Serivisi y'abakiriya ifasha gukemura vuba.

Nigute nshobora gusuzuma ireme ryamakara?

Ndasaba ingero zirashobora gutanga ibishobora gutanga. Ibi binyemerera kugenzura amakaramu. Ndagenzura ink ihohoterwa, inzererezi zamabara, no kuramba. Kwipimisha icya gatatu gitanga isuzuma ritabiriwe. Igenzura ibipimo byibikorwa n'umutekano.

Kuki kwiringirwa ari ngombwa?

Abatanga isoko bizewe bakomeza urunigi ruhamye. Batanga ibicuruzwa ku gihe. Ibi birinda ibura ry'ibarura. Iramfasha guhura nabakiriya basaba neza. Utanga isoko yizewe yubaka kwizerana no gushyigikira iterambere ryubucuruzi.

Ni uruhe ruhare serivisi zabakiriya zigira mu guhitamo abatanga isoko?

Serivise y'abakiriya ni ngombwa. Nashyize imbere abatanga ibitekerezo bisobanutse. Basubiza bidatinze kubaza. Serivise yo kugurisha ikemura ibibazo neza. Serivise nziza yabakiriya izamura ibintu byanjye muri rusange.

Nabona nte abashobora gutanga ibishobora gutanga?

Nkoresha ububiko bwamanure nka alibaba na thomasnet. Izi platform zitanga imyirondoro irambuye itanga. Ibikoresho byubucuruzi bitanga imikoranire imbonankubone. Nsuzuma ibicuruzwa. Guhuza ibyabaye akenshi biganisha ku kubohereza agaciro.

Ni izihe nyungu zo kwitabira ibiganiro?

Ubucuruzi bwerekana kunyemerera kubona imyigaragambyo. Ndasuzuma ubuziranenge nubushake. Guhuza amahirwe yo kunhuza ninzobere munganda. Ibyifuzo biturutse ku masoko yizewe binyobora ku batanga isoko ryizewe.

Nagereranya nte ibiciro n'amagambo?

Ndasesengura ibiciro kubantu batandukanye. Ibiciro byo guhatanira bishyigikira inyungu. Ntekereza ko gahunda ntarengwa (moqs) no kwishyura. Amahitamo yoroshye yunguka imiyoborere.

Kuki impamyabumenyi ari ngombwa?

Impamyabumenyi yerekana gukurikiza ibipimo ngenderwaho. Batanga ibyiringiro byo kurinda ibicuruzwa. Ndashaka abatanga isoko hamwe nicyemezo gikwiye nka iso. Kubahiriza amabwiriza yinganda yirinda ibibazo byemewe n'amategeko.

Nigute nshobora kwemeza umubano mwiza nuwabitanze?

Nshyizeho imiyoboro isobanutse neza. Ntanga ibitekerezo no gukemura ibibazo byihuse. Kubaka ikizere biganisha ku biciro byiza kandi byoroshye. Umubano ukomeye ugirira akamaro impande zombi.

Ni ubuhe bwoko bw'ikaramu yerekana?

Ndashakisha ubwoko butandukanye. CHISEL TOMS PANS ikora imirongo yagutse kandi ifunganye. Amakaramu abiri atanga guhinduka. Inoti ishingiye kuri Gel irinda. Ikaramu yikaramu yerekana amashusho yumye vuba. Gel abimurika ikaramu isaba ikaramu. Gusobanukirwa ubu bwoko bumfasha kutita kubyo bakeneye bitandukanye.